social media & online marketing
Let's start with you.
Someone who gets into bed and think, “SHIT. I totally forgot to post to Instagram/Facebook/Twitter today!”
Flummoxed and overwhelmed when it comes to engaging with customers positive and negative feedback on social media?
Confused at what content to create for specific channels or worried you’re on the wrong ones?
I got you.
Below, you’ll find my most popular packages, and I include prices because I want you to know what you’re getting. I don’t do that “Let’s get on the phone and talk prices” salesy bullshit.
Need something more customized? Drop me a line, and we’ll set up a call.
Social Media Analysis $1,200 USD
Recommend once a year, I will analyze your social media marketing efforts. I’ve managed the social media presences of the Anita Borg Institute, ezHome, Yiftee and many other companies.
Analysis of 3 of your top social media platforms (LinkedIn, Pinterest, Twitter, Instagram, Facebook Page, Facebook Group orYouTube. Additional channels are $500.)
Rating the effectiveness of your social media efforts, as compared to your top 2 competitors
Final Deliverable: ~12 page actionable report, presented to team, on content, ad and publishing strategies to to grow your following and engagement on each channel
Online Marketing Management $2,000 to $5,000 USD/month
Want to deposit your social media handles into my capable hands? This is it.
I will manage and create content for 3 social media platforms (depending on your brand).
Eight 500 word blog posts a month that are then repurposed for graphics, tweets, etc
Manage email marketing system, sending 4 emails a month
Post, engage and forward customer service issues on a daily basis
Manage up to $1,200 in ads
This package is highly customizable, depending on the needs of a client
Define Instagram Aesthetic $1,400
For fashion or product based businesses, who see clear ROI from an engaged Instagram following.
Create moodboard with 1-2 team members, that encapsulates the desired aesthetic/mood of your Instagram
Define 3 content categories/topics that are posted on Instagram, with image guidelines and expectations for each category
Create 3 Instagram filters on VSCO, so that all images fit within the brand identity
Final Deliverable: ~5 page document with categories, recommended content, filters and posting schedule
Influencer Marketing Campaign Starting at $1,200
Want to work with influencers, but confused by how to track ROI or which blogger to work with? That’s where I come in. I’ve managed over $10,000 worth of influencer ad buys.
Create a targeted social media campaign (usually based around a product or event) for influencers to promote.
Research and present 100 on brand influencers
Reach out to approved influencers (~50) and obtain quotes
Decide on what influencers to work with (~3), and manage product picks, campaign copy and image approval
Track and present results of influencer campaigns to client (social media growth, promo code uses, etc)
"One off" Social Media Consulting $120 per hour
Intended for people who feel “silly” or “dumb” asking colleagues or others about how a social media platform works. We can start at the 101 level, and work our way up to making you a social media master.
“Pick My Brain” Time. This is also a good fit for someone who wants feedback on a specific campaign idea, new content type, etc.